Ford Motor Company is pushing in-car technology in a huge way at the 2010 International Consumer Electronics show. Announcing MyFord Touch, an electronic dashboard that brings the intuitive nature of MP3 players and mobile phones to Ford vehicles. Technology that will redefine driver connectivity and interaction with their car.

MyFord™ which will be branded as MyLincoln Touch and MyMercury Touch on respective Lincoln and Mercury brand products, redesigns the in-car interface, mirroring how consumers interact with most devices in their lives using touch-sensitive buttons, touch screens, thumb-wheel controls and voice recognition. …click here to read more

If you enjoyed this post, feel free to subscribes to our rss feeds

Check out this video of the Lexus LFA guage cluster! If you have an extra $375,000.00 laying around, you get to stare at this driving down the road. …click here to read more

If you enjoyed this post, feel free to subscribes to our rss feeds

General Motors’ OnStar in-car information service can already automatically slow down a stolen vehicle, as well as monitor traffic situations in real time. Now, GM has upgraded the functionality of OnStar to electronically transmit a vehicle’s precise latitude and longitude directly to 911 dispatch during emergency calls.

With the new system in place, emergency service response times will be quicker, and thanks to the electronic system the location will be precise. Using GPS, the new service identifies street names, cross streets and precise x-y coordinates of an emergency call so that help is immediately dispatched to the exact location.

For example, OnStar’s automatic crash response system uses built-in vehicle sensors to contact OnStar after a crash. The sensors provide real-time data about the type and severity of the crash to OnStar, and the system can relay data such as the number, direction and severity of impacts as well as air bag deployment status to emergency responders so they can be better prepared to help when they arrive at the scene.

If you enjoyed this post, feel free to subscribes to our rss feeds

The gaming industry – a sector that can deservedly adorn itself with attributes such as visionary creativity, innovation and progressiveness. However, who inspires the gaming industry and how does one set trends in a sector that is in itself the embodiment of progressive thinking and imaginativeness? One answer to that question is currently being given by BMW Group DesignworksUSA, with the presentation of a design concept for a high-end gaming tower prototype that was inspired by the gaming world itself. …click here to read more

If you enjoyed this post, feel free to subscribes to our rss feeds

Porsche Design announced a new phone in its 9000 series of communications products, the P’9522.

This new phone in Porsche Designs lineup, the P’9522 is a one-piece ‘candybar’ style unit, with a case machined from a single piece of aluminum. Some core features, beyond the elegant and minimalist design, are the 2.8in touchscreen active matrix organic light-emitting diode display, fingerprint recognition and built-in GPS with navigation functionality.

A five megapixel camera, MP3 player and WiFi access are also built into the quad-band global phone. However if you are in Japan or Korea, the phone will not work due to incompatibilities with those countries’ networks.

If you enjoyed this post, feel free to subscribes to our rss feeds

Automakers are becoming aware of the influence video games are starting to have on the buying habits of new car buyers. According to a new report from Carleton University in Canada, video games have become as pervasive as movies. The study also claims that being able to race with a particular car in a game will have a stronger affect on an individual’s desire to purchase that car than if they simply watched a television advertisement for it.

The researchers found that playing the game significantly increased a player’s attitude along with brand loyalty. Clearly this demonstrate that interactivity is a powerful way to connect customers to brands.

If you enjoyed this post, feel free to subscribes to our rss feeds

Satellite radio has quickly become one of the most checked option boxes at the dealership, but starting on March 11th, that option will cost buyers a little more. It’s been rumored for some time now that newly minted Sirius XM was planning a price hike, and the lone satellite radio provider confirmed that rumor earlier on Wednesday.

Although no one really likes to see higher prices, Sirius XM’s price hike is nothing to get in a tizzy over. For the average listener that has one radio and doesn’t use the online listening feature, nothing will change. However, if you have multiple radios and like to listen online, be ready for a slight bump in your subscription fees.

Beginning March 11th, Sirius XM will be raising the monthly subscription fee for extra radios to $8.99, an increase of $2 per month. The new pricing scheme also eliminates the now-free online radio stream. Sirius XM subscribers wanting to listen online will now have to pay a monthly fee of $2.95.
The extra cash shouldn’t be too much of a burden on the average subscriber, but Sirius XM is hoping the slight bump will help cancel out some of its outstanding debt. However, if you’re worried about the extra two bucks a month, you can lock in current prices for up to three years if you act before March 11th.

If you enjoyed this post, feel free to subscribes to our rss feeds